top of page
Cherry Blossom

Unlocking Japan's Market Potential for Singaporean Companies

Meet Our Team

Japan Business Exchange (JBE)

is a visionary enterprise that was established with the primary objective to form a bridge between Japanese and Singaporean businesses. Founded by a team of industry veterans with a profound passion for connecting these distinct yet synergistic markets, JBE leverages the unique advantages and shared qualities of both countries to enable businesses to thrive and flourish.

Business Consultants by a Japanese Florist.
Japanese Business Consultants collaborating at an event.

Collaborative Spirit

At the core of our mission lies an ethos of collaboration. We firmly believe that by facilitating seamless interactions and exchanges, we can unlock untapped potential, generate fresh opportunities, and create unprecedented value for businesses across both nations.

The strength of JBE, however, extends beyond our founder's experience and expertise. We are privileged to have fostered extensive connections with local governments and businesses in both Japan and Singapore. These close-knit relationships provide us with unique insights into the local business landscapes and a deep understanding of cultural nuances, enabling us to offer unparalleled guidance and support to the businesses we serve.

Collaboration between business consultants from JBE and JCI.

In essence, Japan Business Exchange is more than just a consultancy firm. We are a committed partner, an unwavering advocate, and a dedicated facilitator, working tirelessly to ensure that businesses can effectively navigate the complexities of international markets, seizing the opportunities that come their way and truly prosper.

Pink Poppy Flowers
Pink Poppy Flowers
Pink Poppy Flowers
Pink Poppy Flowers
Pink Poppy Flowers

Ekkyo Labo
(Partner Association)

Ekkyo Labo stands at the forefront of facilitating cross-border business success for Japanese companies and forging robust partnerships between foreign companies and the Japanese market. As a dedicated association, our core mission is to unlock the global potential of Japanese companies, assisting them in navigating the complexities of international expansion and achieving unparalleled success on the world stage.

 

Ekkyo Labo is committed to harnessing the strengths of Japan's rich cultural heritage, coupled with its reputation for exceptional craftsmanship and cutting-edge technology, guiding companies as they step beyond their borders to showcase the marvels of Japanese innovation. Yet, the path to global prominence is not without its challenges. Recognizing this, Ekkyo Labo places a significant emphasis on the strategic facets of cross-border business, particularly the importance of astute marketing and precise localization. By tailoring products and marketing narratives to resonate deeply with local audiences, we help Japanese companies build enduring bonds, earn trust, and secure a dominant position in new territories.

 

Moreover, in the digital-first world of today, the strategic integration of e-commerce with traditional sales avenues is paramount. Ekkyo Labo advocates for a balanced approach that leverages the cost-effectiveness and wide reach of online sales channels, alongside the tangible experiences offered by physical stores. This dual strategy ensures a comprehensive and seamless customer journey, unlocking the full potential of Japanese excellence in a globally connected marketplace.

 

Our association extends beyond mere advisory services. Ekkyo Labo is a collaborative hub that offers a wealth of resources, tools, and insights to overcome the hurdles of international expansion. We are dedicated to facilitating business matching and partnerships that bridge Japanese companies with suitable foreign counterparts, ensuring a synergistic approach to global market entry.

 

At Ekkyo Labo, we are not just an association; we are your partner in global success. By pooling the collective knowledge and expertise of our members, we promise unwavering support throughout your international journey. Whether you are a Japanese company looking to explore new frontiers or a foreign entity aiming to penetrate the Japanese market, Ekkyo Labo is your gateway to transformative cross-border opportunities. Together, let's navigate the future of international business, turning challenges into triumphs and potential into prosperity.

Area of Expertise:

  • Marketing Strategy for the Japanese Market: Research the market size, competitors, consumer needs, and regulatory requirements for product category, and develop an entry strategy for Japan.
     

  • Pop-up Store Planning: Leverages on the experience with department store pop-up events in Japan, supporting pop-up planning, negotiation, and execution.
     

  • B2B Distribution: Introduce suitable wholesale and distribution partners with strong corporate culture and appropriate scale.
     

  • Import Logistics Management: Coordinate end-to-end logistics, including international freight, customs clearance, food inspection, warehousing, and domestic delivery. 
     

  • International Exhibition Support: Support applications, booth planning, and on-site coordination for major trade shows and exhibitions in Japan. 
     

  • Japanese Entity Setup Support: Support the establishment of a Japanese entity to enhance credibility, branding, and long-term business development.

Past Success Case Studies:

Aroma Truffle

Aroma Truffle Store at Jewel Changi Airport.

THE WORLD'S STRONGEST TRUFFLE BRAND IN THE WORLD FROM SINGAPORE

Japan Exclusive Distributor of AROMA TRUFFLE since 2021

A premium truffle snack brand from Singapore with strong reception across Asia.

PERMANENT FLAGSHIP STORE in GINZA SIX Since 2022

100+ POP-UP Stores

At Major Department Stores Across Japan

Expanded to 3 Permanent Stores

By June 2026

GINZA SIX, TOKYO

Iwataya Department Store in Fukuoka Daimaru Department Store in Kobe

Aroma Truffle Store at Giza Six, Tokyo.
Aroma Truffle Product Display.
Aroma Truffle Product Display.
Aroma Truffle Product Display.

NATUREKIDZ FRUIT CRISPZ

NaturKids Fruit Crisp Apple Sticks Package.

ORGANIC FRUIT CRISPZ

FROM NEW ZEALAND

Have supported logistics coordination (Food Inspection, Quarantine, Custom Clearance, delivery to Amazon FBA)

Distribution across Japanese B2B Market

(Premium Supermarkets and Shops)

​

Since 2023

AROMA TRUFFLE

100+ POP-UP Stores

across Japan

Since its Launch in 2022

RUST OLEUM

A major spray paint brand from the United States

Rust Olem Protective Spray.

RICE PROMOTING EVENT IN LOS ANGELES More than 300 SKUs

We supported the logistic coordination, including freight forwarding, customs clearance, delivery to Amazon FBA, and warehouse distribution in Japan

Since 2024

RICE PROMOTING EVENT IN LOS ANGELES

Rice Promoting Event in Los Angeles with Japan Ministry of Agriculture, Forestry and Fisheries.

In 2023, Japan Ministry of Agriculture, Forestry and Fisheries held an in-person business matching and tasting event Japanese Rice and rice-related products in Los Angeles

FRUITS MARKETING EVENT IN SINGAPORE

Fruits Marketing Event in Singapore with Japan's Ministry of Agriculture, Forestry and Fisheries (MAFF).

Selected to support a project under Japan's Ministry of Agriculture, Forestry and Fisheries (MAFF) aimed at promoting Japanese fruit exports in 2023.

​

Conducted market research and roundtable-style consumer discussions in Singapore, organising seven sessions with a total in 240 participants to assess consumer preferences, purchasing behaviour, and perceptions of Japanese fruits.

​

Generated insights to inform export promotion and market-entry strategies.

We have an elite team of experts with experience in business consultancy, strategic planning, and market branding which helps us to provide comprehensive support to businesses, guiding them through the  process of establishing a robust presence in a new market.

bottom of page